quick |kwik|
adjective
1 moving fast or doing something in a short time : some children are particularly quick learners • happening with little or no delay: prompt : children like to see quick results from their efforts.

look |loŏk|
verb [ intrans. ]
1 direct one's gaze toward someone or something or in a specified direction : people were looking at him | they looked up as he came quietly into the room.
• ( look at/on) think of or regard in a specified way : I look at tennis differently from some coaches.
• ( look at) examine (a matter, esp. a problem) and consider what action to take : a committee is looking at the financing of PBS.

I have no idea where the developers picked up their notion on what QuickLook is but the feature the application labels "quicklook" is anything but!