Softpress is a company that develops, markets and sells the Freeway family of products. We aim to provide excellent technical support and customer service. We also listen to our users.

Softpress is not, and has never been, a company known for “gouging” our users. Our prices for new software are well below what would be expected for the quality of our products and services. We do not regularly demand money for upgrades (like many in the industry). We do however maintain our software and offer free upgrades to sustain older versions of Freeway for extended life spans, as early adopters of both Freeway 3 and Freeway 4 can attest.

Last week, to coincide with Macworld and to get feedback from our users, we launched a Beta version of Freeway 5. In conjunction, we are now offering a free upgrade to 5 for all users that purchase after January 1st, 2008. We’re very excited about the new features, and we’re sure you will be too.

Some users who purchased Freeway in the last few months of 2007, including those who have commented here, have expressed their view that we had somehow tricked them into buying when we knew a new version was on the way. People that purchased via a recent promo got Freeway at 60% off the retail price, which is even lower than our regular upgrade pricing from 3 to 4.

Freeway 5 will not be released until at least March, and that would backdate the free upgrades on release to a minimum of two months, which we believe is fair. Those who have complained, seek to penalize us for offering our existing and potential users a “sneak peek” at our new software, which makes it difficult to receive and apply the feedback we need.

Freeway 5 is not yet ready and not for sale. When it is, it will be a wonderful tool for home users and professionals alike. It will empower users and save their precious time. It will be solid and fully-featured, in part because of the users’ opportunity to test it and offer feedback.

There will be an announcement about upgrades from version 4 to 5, probably around the release of the second beta. Again, you will see that Softpress does takes care of its users. Until then, please feel encouraged to use the Freeway 5 Beta, enjoy it and let us know what you think.

Ian Schray
US Marketing Manager
Softpress Systems Ltd
http://www.softpress.com