I like Quark. I also like InDesign. I can give you a list of things I don't like about BOTH of them. These are tools... if you know how to use them, you wont have any problems. Most of the problems I see are from people that have problems with their system or workflow.
We use Quark everyday at a busy commercial printer in NYC. 90% of the jobs that come in are done in Quark. The rest are ID and a few are still in PageMaker (mostly Windows users).
Half of those jobs have problems, and Quark is not the fault! I'm not sure what they teach graphic artists these days, but things are going downhill fast!
Here is some tips for both Quark and InDesign users to make your job print correctly the first time. These are common problems I see on a daily basis.
One of the biggest issues is missing fonts and images. Always use Collect for Output or Package... I don't care if you think you know where all the parts are. Just do it.
Learn what a spot color is and when to use or not one. Four color jobs (CMYK) DO NOT have spot colors. A spot color is an extra plate and ink... that would be a five color job. If you want the CMYK version of a Pantone color, choose that color and set it for CMYK, not Spot. If you want to do a two color job... say black and red for example, then red IS a spot color. Don't send a CMYK file with red and black in it and expect two plates. If you get this wrong, and save your files as PDF's, your printer is stuck with the plates separating incorrectly. I see this every day.
When making a PDF, embed the fonts and DO NOT USE OPI unless you plan on sending all the links. Include bleeds in your PDF if the file has them. Unless asked for, send you printer the native files and fonts. We can't fix many of the problems we see when we get PDF's. If your PDF's have white spaces around transparency or drop shadows, you have your transparency flattening settings too low. This is also true of Illustrator and InDesign. Fix this in the settings dialog.
Don't send printer spreads unless asked for. Most printers use high end imposition software. Sending printer spreads causes problems.
Perfect bound jobs should NOT have facing pages. They need to have bleed on all four sides of each page. Saddle stitch jobs can be either way.
Don't import native Photoshop and Illustrator files. Most hardware RIP's can't handle them. Save your printer from having to fix the job. Use TIFF for raster (Photoshop) images and EPS for vector (illustrator) images.
Use the proper tool... don't try and create fancy things in a page layout program like Quark or ID... use an illustration program and import it as a graphic file.
Don't copy and paste files into your document! Place or link them.
Flatten your files! Don't send layered files. Remove alpha channels and adjustment layers (flattening the file does this) ... render your type layers in Photoshop files. Save Photoshop files as TIFF's, unless you need spot color duotones or DCS files, or you have elaborate clipping paths... then use EPS. Don't send JPEGS... they can have issues with colors in the background of the file that shouldn't be there.
Flatten your Illustrator files, and save them as EPS with fonts embedded and include a preview. Set transparency flattening to HIGH!!! Make new Illustrator files in CMYK color space, not RGB.
Save and send along the original layered native files... just in case.
Don't use RGB! I can't believe how many RGB files we get in. One problem is will cause is your black text will separate into four color...
Include bleed in your documents if the artwork needs it! In InDesign this is set in the new document window. Use .125" bleed. Do NOT make the document larger and include crop marks. This wont work with high end imposition software.
Don't use font styles in Quark... this means unless you are using True Type fonts, do not press the Bold or Italic buttons in the Measurements pallet. Always use the actual Bold, Italic, etc., font face. If the font you are using does not include those styles, don't use them in your job! RIP's will complain about the missing font face and the job will abort.
lastly, don't blame your software for your mistakes. Just learn the correct way to do things, which is not always what you were taught!
QuarkXPress
Page layout and design for print and web.
Version: 8.12
Quark is not the problem... (or design 101)
Feedback Type: Review
Contributed by: DavidRavenMoon Wednesday, July 26 2006 @ 10:25 AM PDT
Product Platform: MacOSX
Used Product For: Less than a month
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Comments
Quark is not the problem... (or design 101) - Rogue
Well said, except for the RGB :)We and a Photo lab and Print lab. We preferr RGB (yes black can be a problem getting thin). But the coloures are a lot better getting one black plate generated, instead of the K channel getting regenerated to suite the profile. But each place has their own setup.
Designers today have NFI on setting up files any more. Why would you put a 2Gb Tiff into a Illustrator file, save as a AI, then place it into a ID file??? I see this every month. Why make a Quark layout, export as a EPS, re-place it back in just to add text? WTF. The reason is they don't want to know, or don't care. Its not their problem.
As a PDF work flow, I find Quark VERY slow and limiting.
Wednesday, July 26 2006 @ 04:38 PM PDT
Quark is not the problem... (or design 101) - DavidRavenMoon
Yeah, I use RGB for color correction a lot, but I have to get it back to CMYK before we RIP. Actually I don't, the RIP will convert it, but I like to see what I have beforehand.And of course if you are going to output to an Ink Jet printer, like for photos, you should be sending RGB.
But if you are printing CMYK, you will have a lot of out of gamut colors.
Personally I dislike PDF workflows. PDF was made for onscreen viewing and stuff. I understand it's going to replace the EPS format, but I'm still not a big fan of it for print work. When we get a properly done PDF it's fine.. but that's not always the case. We have tools for fixing them, but many times I just save them as EPS files and place them in Quark or ID. We get less errors at RIP time that way.
As far as outputting EPS from Quark and placing them... I see that all the time. I've actually done it myself, but that was as a work around for some problem or another... usually someone who sent in a job made as one big spread, when we need individual pages. It's a easy way out. ;)
Thursday, July 27 2006 @ 07:10 AM PDT
Yep . . . - hkim
I laughed when I read this since these are basic production proceedures that seem to plague too many designers.Wednesday, July 26 2006 @ 04:48 PM PDT
Quark is not the problem... (or design 101) - joyalexander
You're right on the money.Friday, July 28 2006 @ 07:07 AM PDT
Quark is not the problem... (or design 101) - miyamoto_9
Great comment, David. You could probably make money just teaching newly graduated design students this stuff, because most design schools that I know teach absolutely nothing about any of the how's of creating and preparing and providing files to printers. Nothing. They just toss their graduates out in world and expect them to either get this through some magical unknown process.Saturday, July 29 2006 @ 07:40 PM PDT
Quark is not the problem... (or design 101) - jwimberl
Thank you... I'm an artist who's worked for printers and have seen these problems everyday. May take hours to fix!And still as a designer I still miss little things, which is an embarassment for me. I'm going to copy your "tips" to double check myself on intricate jobs
Thanks again!
Monday, July 31 2006 @ 10:03 AM PDT
Yep . . . - hkim
I laughed when I read this since these are basic production proceedures that seem to plague too many designers.Reply to This
Wednesday, July 26 2006 @ 04:29 PM PDT